Shepherds Bush Housing Group
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Jason Stacey (with shovel) with local VIPs Jason Stacey (with shovel) with local VIPs (Paul Doe SBHG Chief Executive is centre left)

Affordable housing comes a step closer at Swainson Road

Councillor Jason Stacey, Leader of Ealing Council, joined Shepherds Bush Housing Group and our partner contractor Countryside Properties, to pour the final slab of concrete to 'top off' our Swainson Road development recently.

The ceremony, also attended by invited local stakeholders, marked the completion of the concrete frame strcture of the buildings at the striking new mixed use development at Swainson Road, Acton Vale in the London Borough of Ealing.


David Everett, Managing Director at Countryside Properties says: "Countryside Properties is committed to providing affordable housing through working in partnership, and the ceremony was an excellent opportunity to celebrate the successful collaboration of all the parties involved in this development".

The scheme will provide 34 shared ownership and seven outright sale new flats and maisonettes, plus 129 shared ownership live/work dwellings for Shepherd's Bush Housing Group. The development will also incorporate 18 commercial units and a supermarket, bringing much needed affordable housing and commercial activity to the area.

Prospective occupiers of the affordable housing will be nominated through four Local Authorities; Ealing, Brent, Kensington & Chelsea and Hammersmith & Fulham.

The live/work properties have been thoughtfully designed to provide large, flexible spaces that will enable people to operate a variety of small businesses from them.


The redevelopment of this brownfield site has included partial demolition of the existing buildings, although the listed façade of the old Morris Minor factory has been carefully retained. The new homes will also be arranged around a communal courtyard, providing important outside green space.


Paul Doe, Chief Executive of Shepherds Bush Housing Group says:" We are delighted to have Countryside Properties as a development partner for this project and the completion of the roof structure signifies that we are a step closer to providing this much needed affordable housing in the area."


Nearly £10million of Housing Corporation grant was provided to support the project.